Targeting - Segments
Before importing contacts in your DG1 marketing section, make sure you prepare yourself proper mailing lists.
|If you are at a Chocolate fair and you collect contact information from people who love to enjoy a big selection of chocolates and they do not mind the different tastes as long as it is chocolate, then these people are your mailing list.||If you want to offer chocolates to people who prefer white chocolates and nuts then that is a specific group of people from your mailing list which has to be put in a specific segment.|
Inside segments you can add conditions of all sorts: from different contact information to attributes and contact’s purchases. Whereas mailing lists are the informants according to your contact’s general interests or source the contacts are coming from.
In this section
Warning! Site languages affect only mailing lists and no other functionality. The rest of the marketing works globally and for all sites and site languages. You don’t need to select a specific language for no functionality other than mailing lists.