Contact 360° view
All gathered information about your contacts gives you an overall view of each contact and with their help, you can put your contacts in specific segments. By putting them in specific segments, you can prepare targeted campaigns right here in DG1.
Example: If you want to target women who wear size S, you create filters through gender and size attributes and add them to a specific segment. This tool will uniquely help you target the appropriate contacts with the right products or services.
To learn more about segments and filters go and see DG1 Marketing Targeting manual.
How to manage and add attributes and attribute groups go see DG1 Attributes in marketing section tutorial.
In this section
Warning! Site languages affect only mailing lists and no other functionality. The rest of the marketing works globally and for all sites and site languages. You don’t need to select a specific language for no functionality other than mailing lists.